Food Rocks: A Television Feast

So much Monday quarterbacking focuses on the plays, for some the memorable parts of the game.

Me: I focus on the food ads (or that memorable part of the game), and there were a few that have people still laughing.

The 3 big players: Coke, Denny’s, and Doritos.

The score: Denny’s will fill ‘em in on Tuesday, Grand Slam free day, but in the process am sure the PETA folks are lining up. Maybe a few too many chicken jokes or is that reality placement?

Coke and Doritos performed well throughout the game and came up with a few winners.

Should do a slap laugh at enlisting Betty White in a memorable Mars (Snickers) ad–get that energy bar! Whatta winner!snickers

Can’t leave out the brews. It was a close call whether the Clydesdale’s would make it, but thankfully the love bit was a winner.

If you wanna see the staying power of ads, check out Mo Rocca’s piece on CBS Sunday Morning. This will show you the power of an ad and give you a quick sociological understanding of our demographics.

No matter what your beef is or which team came out a winner in your play book, the food ads always win.

They just keep marching on.

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Food News to Use

After this interminable weekend of never-ending snow, there are still so many loose ends of information. Here are some thoughts to ponder and facts to know.

With the renewed scare and emphasis on BPA and the continual cry that plastic bottles harm our environment, there is some good news. Several bottled waters now use less plastic than they did even a few years ago. Dasani from Coke is testing a bottle made from more plant materials, and Aquafina (Pepsi) has dropped its plastic use by over 50% in the past 8 years. The same is true for the popular eco-shaped holder bottle from Nestle which has reduced its plastic content by 1/4 since it was originally launched in ‘07. Less is good.

If you’ve been wondering how healthy hot chocolate is as you’ve been consuming it with great relish during this especially cold winter, there’s good news. Nestle celebrates the Groundhog’s prediction of 6 continuing weeks of winter by introducing four new flavors of hot chocolate that have less sugar and are supplemented with nutrients. Hot chocolate drinks: No problem.darkcocoa

Fish oil again makes headlines with the newest study from Austria pointing out its potential in staving off schizophrenia in young people who already exhibit a degree of mental illness. Researchers believe that the fatty acids in fish oil help repair brain cells. This type of report hopefully will encourage other mental health researchers to examine the potential benefits from fish oil, a product that has made heart-healthy headlines for years!

Another hopeful glimmer of health news comes from a study of acai berries. The study shows that this berry, which has made major beverage inroads, will lessen some signs of aging and counteract many of the detrimental factors from high amounts of fats in our diets.

As we continue to search out more organic products, a disturbing report from the USDA found that fewer than 1 percent of all American farms are organic. An initial roadblock for many farmers is the necessary certification procedures, costs, and requirements of converting the land to certified organic. Hopefully, there is money in the Ag Dept budget to increase the number of farms to meet the growing interest as this small percentage manages to generate over $3 billion in sales. That certainly demonstrates support! Consumers feel confident with organic foods.

Good news for restaurants with the upcoming Valentine’s Day holiday. Several market research studies found that restaurants will benefit from the double positive: The holiday falls on a Sunday and is part of a three-day weekend. Let me add another factor: Cabin Fever. The East Coast has been hit by multiple weekend snow storms that have shut down many restaurants and made major roads impassable. Let’s celebrate next weekend as a dining out event! Reservations now.

Besides restaurants coaxing you out for V-Day, there are no shortage of new chocolate products to sweeten the deal. Don’t forget a sparkler or go for a true Champagne. Plenty of choices. Grocers are actively pursuing those who prefer the quiet luxury of a special home-cooked meal. They can meet you halfway by their large selection of prepared foods to help you lessen your kitchen time.

Eat healthy; dine well.

Dig out.

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Heart Month and Wine

It’s truly appropriate in this month of love, V-Day time, to focus on our hearts and have heart-healthy discussions. The month has been designated as American Heart Month. Plenty of foods qualify as heart-healthy and exercise regimes are well focused on their benefits to the heart. It’s also a perfect time to talk about wine and its benefits and find the affordable, drinkable wines that please your palate.

Consider this: Wine prices continue to drop as more distributors have become knowledgeable about less expensive wines. Is the Cabernet rush over? Some would say it has been toned down considerably for its price escalation and our newly-found interest in the under $20 and under $10 bins. Have you seen the latest strategy: Plenty of 2nd label wines are appearing in our markets and are filling up consumer carts as they are averaging $7. Hard to beat a price like that for an everyday drinkable product! If you don’t believe me, study the crowds at Trader Joe’s filling their baskets with $4.99 bottles!fuerzamalbec

Yes, the California Cab has proven an expensive luxury for many while European and South American wines are having a front row seat at the wine bar.

Time to take care of your heart. Enjoy the requisite number of fruits and vegetables, eat the right proteins, choose fats carefully, and take out your favorite glass.

Wine works wonders to soothe the soul and keep the heart healthy.

Salud.

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Kick-Off: Food to Score

OK, as a food blogger, I’d be remiss not talking about what food you need to have on hand for this weekend’s long extravaganza of a Super Bowl. Of course, if you are in the weather-beleaguered East Coast, you may be entertaining yourself in front of the game as mountains of snow are again predicted for this, the third weekend in a row!

Even if you are left with leftovers, most games revolve around the seasonal avocado. Grocers are touting their special prices for this versatile fruit/vegetable with its heart-healthy fats. Not everyone has to turn it into a chip dip of guacamole. The naturally, beautifully colored sliced avocado turns an ordinary platter into a more attractive platter for deli meats or cheeses. Yes, deli somehow wins over the legions of sandwich lovers, and dips of all types manage to fill the groaning board.

You would think this would be an impossible food celebration without wings. For over a week now, every bar and grocer has been promoting prepared wings and wings to prepare. Don’t forget the sauces as those who like milder wings will attest, they prefer to dip the wings into some condiment combination.

The other food that begs big bowl mastery is chili. This is the time of year chili cook-offs win over new legions of followers from the bean-no bean turf wars to the vegan aficionados.

The food safety people have even gotten into the act making certain you remember about temperature and storage.fsbillboard_feb2010_1

However you approach the weekend, remember this football maxim: The game takes forever. Food has to last into overtime.

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The 3-Pounder

Don’t get excited; I’m not talking about a burger eating contest. I’m sure someone is ready to test his personal best, and prove his overeating mettle, but I’m talking fruit. Most likely a healthier discussion!

Yes, something’s going on at the grocery store. Somebody very smart, somewhere, figured out that buying fruit by the pound could tip the scales over the budget limits, but buying affordable 3-lb bags seemed somehow logical. With the economy in its current circular cycle, shoppers needed products in more manageable sizes: They could no longer afford to fill their kitchens with 10 lb bags of an assortment of fruits. Welcome to the 3-pound bags.

Selection varies from store to store, but there are multiple varieties within a category such as apples: Saw 4-5 different types of apples (even found organic honey crisps) in this 3 lber easy-to-carry bagapplebags. Another positive besides price, storage, and variety, they were smaller apples: Perfect lunch box or brown bag size. Hey, someone has figured this out.

There are small bags of all types of oranges, too. Not seen much in the way of grapefruit, but figure this year with the various negative temperature cycles, small grapefruits will become popular, too.

We’re talking economy of scale.

OK, economy.

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Yogurt: Food of the Decade

We can take the guesswork out of the mystery. Seems the food of the decade has finally been announced: YOGURT. It wins for its popularity, health notes, calorie wars, price point, portability, and its extensive flavor profile! We should note that it comes in almost every imaginable type of container from squeeze to frozen: All strategies that broaden its appeal.

Sales of Greek yogurt can certainly attest to popularity. How many ever had Greek yogurt before Chobani emerged on the scene? OK, maybe once or twice as an accompaniment at a restaurant or as a mezze choice. Now it is a visible player on the shelves of grocers, quick service lunch counters, and big box retailers. The company has managed to take us from a limited world of yogurt understanding to one where they dominate in the small bowl category! Plenty of branded competition across the board even in the Greek section of the numerous yogurt displays.

I also think yogurt wins such an accolade because it is the leader in the one-handed food approach to life. We text, SMS, read, email, and eat all simultaneously. Oh, yeah, we drive under those conditions, too.

img_yoplaitsmoothie

So many choices. So many brands and styles.

I’ll take blueberry.

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Coffee Mathematics

There are those of us who run out the door in the morning to purchase the perfect cup of coffee. Then there are those who pre-set the machine the night before so coffee aromas waft one awake. Somewhere there’s a middle ground: Purchasers and home drinkers. Depending on the time of day and the coffee budget, one can easily play both sports and score a winning TD. I apologize, but Super Bowl mania makes it into food thoughts this whole week as it is about more than just the game–it’s what makes the game palatable!

Back to coffee. Consumer Reports just came out with another coffee study and has disappointing news for many home brews: They tested 37 caffeinated and decaffeinated blended varieties and no bag scored higher than a good rating. Starbucks should have some degree of a smile as it at least scored a good caffeine rating for its House Blend. Green Mountain’s Signature Nantucket Blend Medium Roast matched it on the top of the Good Rating pile.

Small consolation for home coffee drinkers who want that perfect morning cup. I learned a long time ago that coffee comparisons are a little like restaurant reviews. Everyone has an opinion. Some you can even agree with! I have real trouble with the flavored coffee folks as I believe hazelnut or whatever is added to a mediocre bean in an attempt to improve the taste! Hey, that’s just my opinion after 1,000s of cups of coffee!

The Decaf column had a few brighter stars with Allegro, Peet’s, Caribou, and Buck’s County each having a product in the top scoring good column.

If you are only looking at price, you might benefit from knowing that Maxwell House and Folgers resided near the bottom of the list. If it’s a combination of finding a good cup of coffee and not breaking the bank, then Melitta Classic Blend Roast (11 cents a cup), and Seattle’s Best Breakfast Blend (15 cents) are good products to consider. In the decaf universe Seattle’s Best Blend Decaf Light Roast (15 cents) and Sam’s Choice Organic Blend Decaffeinated Medium Roast (18 cents) are the ones to purchase.

Note that this study is quite different from one they conducted two years ago as the focus this time was on blended coffees (beans from multiple regions or countries). Last time it was on 100% pure Arabica beans, the more expensive bean. This is by no means a conclusive study as there are so many coffee choices out there, and there is so much consolidation of companies, as in Seattle’s Best is really a Starbucks company.

So many other factors contribute to a good cup of coffee: Water plays a major role in its outcome. The machine that brews the coffee, the freshness of the beans, and the specific grind are additional factors. What does this study say about the coffee at restaurants or coffee shops that serve the various brands? If it’s a cup from your favorite coffee shop, concentrate on consistency. Does it come out the same every time? That’s critical.mug

I know; it’s about the balance, the delicate interconnectedness of what goes into the machine or the scooper. I know. It’s personal.

They don’t call me “all about coffee” for nothing!

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A Drinkable Solution

Here we are at the beginning of overhype week with the Super Bowl of all snack foods and chicken wings ready for our super-sized HD televisions this Sunday evening. One of the original gets in the advertising blitz has always been Pepsi. Not so fast, Jones.pepsi

Pepsi decided to sit out the costly ad game and give back: Use their money for a good cause that has much more play time than just the game and the repeat circus of morning after ad quarterbacking.

This approach hopefully has wings. The Pepsi Refresh Project redefines the soft drink company’s thirst quenching ability with its new campaign aimed at getting ideas that will help move the world forward. This is the year that innovation jumps to the top of the pile as it moves from just a social media idea to a real funded program. Pepsi plans to award more than $1 million this month with grants from $5,000 up to $250,000 and the program continues to find and fund winners until the end of the year.

The first round of voting ends February 28 with winners announced Monday, March 1 (That’s one month from today). Here’s your chance to vote on the best idea or submit your own. They are lots of categories to help you peg your concept or find the best innovative idea and vote for its funding. Sign in to Facebook to vote for the best idea. As a side contest, both Demi Moore and Kevin Bacon are participating in the Celebrity Challenge with novel ideas to get people motivated and at the same time support their two charities: Bacon’s sixdegrees.org and Moore’s work with GEMS (Girls Educational & Mentoring Services).

You know all those ideas you have that you wanted someone to know about: Here’s your chance.

This is an excellent move on Pepsi’s part. A good idea is a good idea: They threw the first salvo in innovation with their campaign. Now it’s your turn to get involved.

Who remembers last year’s Super Bowl ad anyway?

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It’s A Wrap: Food News

So many food leftovers as we close out this week and the month. That’s always a good sign!

–A week before the biggest snack game of the year and some new interesting products are ready for serving. Not officially G-F, but the new Quaker Baked Rice and Corn Crisps (Tortillaz, Zesty Guacamole flavor) give old-fashioned rice cakes a boot off the field. They are tasty, perfect snack dippers.images-1

–While we’re talking G-F snacks, look at what’s happening at delis and bagel shoppes, they’re stocking Cracklebred: a perfect crunch solution to an otherwise missed opportunity. Congratulations to all the traditional bread outlets for carrying this product.

–We’ve extolled the health virtues of wine, now we can add grape juice to that list. Not a big, logical jump but one affirmed as a memory booster. Now you have a perfect excuse to stay with Welch’s beyond your 12th birthday!

–Have you noticed that the humble French Fry has taken on a new persona: A highly visible accompaniment to multiple restaurant dishes or as an expensive side as in Truffle, Mole, or Sweet. It’s been deliciously elevated as a special flavor treat. I accept.

–What’s it mean when a restaurant of  multiple-star recognition decides to close down for a couple of years to reinvent itself and come out of the gate as a different persona? That’s the question the food world asked this week with the news that the impossible-to-get reservation at Spain’s El Bulli need not cause you anxiety until they reopen as ??  Molecular tapas?

–Have you noticed that the Happy Hour is back? Hardly an hour but a solid period of time to help bring in both after work diners and late night partyers. As in times of old, it works nicely as an early, inexpensive, affordable outing. Many places have decided on a double shift: afternoon and late nights.

–Not just a healthy garden project for the First Lady, but a role as the spokesperson on Childhood Obesity, sadly,  the growing, national health concern.

–Yes, not a week goes by without some food recall. This week it’s more on burgers and now peppers and noodle dishes are a concern, too.

If the weather starts to improve, you’ll see plenty more food trucks. Right now they are operating under extreme conditions in most of the country, but this mini restaurant at the curb continues to be an influential trend.

Now it’s time to think February and recognize the longest month of the year; no matter what the calendar says!

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February Food Holidays

This year the beginning of the Chinese Lunar New Year, the Year of the Tiger, falls on February 14. Does that date ring a bell, one that starts your heart a quiver or makes you panic that you haven’t realized we close out the month of  January this weekend? You could combine the two holidays with a night out at a Chinese restaurant on Valentine’s Day, or…

The list of possibilities to make this fun day, this year’s Valentine’s Day, extra tasty, after all this is a food blog, keeps on multiplying. No matter what last year was like; this is a new decade. Move on.

It may be too late to get personalized chocolate bars, but there are no shortage of Sweetheart candy messages. If it’s ice cream treats you covet, then Maggie Moo’s has two options to suggest: Pink Champagne Sorbet or a Dream Cake for two. That’s a small-sized cake of strawberry ice cream drizzled with chocolate ganache and topped with a chocolate covered strawberry.

What is it about strawberries and chocolate dips anyway? Just walking past Godiva windows should convince you that they have the market on the biggest berries out there. Yes, they are beautifully covered in chocolate!

Dairy Queen changes its cake shapes for the month of February. Not a round but a heart-shaped ice cream treat (chocolate soft serve topped with crunchy chocolate cookies pieces and then layered with vanilla soft serve). They also feature the Midnight Truffle Blizzard (chocolate truffle pieces, dark cocoa fudge and vanilla soft serve).

If you want more than just dessert, then restaurants have you covered with no shortage of options for special Valentine’s Day (evening) dinners. Prix-fixe menus are all the rage. Plenty of people will tell you that dining out that evening is a semi-hectic experience, but if you’re curious about its popularity, look at all the restaurants normally closed for Sunday dinner offering special dining packages. A great source for info is Open Table. Better hurry and reserve if dining out is your goal.

If you purchase by the 14th, you can extend the heart-shaped dining with Krispy Kreme’s assortment of heart and chocolate doughnuts, including the chocolate-iced heart doughnut with red drizzle. If you buy a dozen, they have a treat for you: “A Share the Love” card with a sweet surprise.

No one wants to be left out of this marketing maze.

Dining-in works, too. So many wonderful recipe possibilities and items from Sunday farm markets–what’s redder than a beet?

Don’t forget champagne!CHAMP_VEU12

Ok.

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