You gotta love Danny Meyer, New York restaurateur extraordinaire. He defines the business, yes, the business of hospitality. After all a restaurant has guests and as every host knows, guests need to be taken care of. Meyer has written a book that shares his passion about the restaurant business. His drive seems endless as he is about to add to his empire with an Italian restaurant at a five-star New York hotel.
It was not that long ago when the clever chicken promotion was offered in his restaurants, and now as an answer to the proverbial chicken-egg issue, we have springtime and the egg promotion. We’re not talking scrambled eggs out of a shaker container. We are talking creative egging. Each of the chefs in the Union Square Hospitality Group (see, it is not a restaurant group, but a hospitality group) has created a specialty dish. For instance, at Eleven Madison Park offers a slow poached organic egg with green asparagus and Parmigiano Reggiano. You can download all the recipes, and practice your chef skills at home.
Chicken soup was a true winner for the diner and City Harvest whose coffers were supplemented by 20,000 lbs of food. This promotion which runs until June 20 will again benefit the non-profit hunger organization. For every egg dish ordered, the restaurant group will donate $2 to City Harvest. Yes, not everyone can afford to eat out, but in Meyer’s world those who can should help others.
So let’s raise our forks to Mr. Meyer who once again demonstrates that dining is a communal experience we can share with those less fortunate.
Make mine the egg special, please.






