Often we hear that more restaurants close than open in any given year. It seems almost impossible to tabulate in a city like New York with so many restaurant options and so many little places that literally sneak into the fabric of the city.

Yet a recent Zagat survey ((The 2010 Zagat New York City Restaurants) said the news is good: Even though we may be more cautious in our dining dollars, more restaurants opened this past year than closed  (157 opened; 102 closed). These are more impressive figures than last year’s numbers: 119 opened, but 88 closed!

Even with all the prix fixe dining deals, the average cost of a meal still managed to creep up a little, 2.5%. On the less impressive side of news, diners are eating out less frequently than in the past and almost half (43%) of those surveyed said they are paying more attention to price than they formerly did. Simple cutbacks include: fewer appetizers and/or desserts and alcohol purchases: All categories that can easily drive a bill and not really major surprises.

Further positive news includes diners comments on getting a reservation: Easier than in the past. They also comment that they are equally satisfied that the deals are better and their dollars are more appreciated. Restaurateurs may seem more welcoming, but service issues still rankle many diners with 60% citing poor service as their number one complaint.

Here’s a simple takeaway: Pay attention to my table, bring the courses with a smile; explain and comment like you mean it, and keep the special offers coming so we can be supportive.

Nothing too complex.