Great news to share:  Burger King has decided to participate in the Gluten-Free (G-F) marketplace. They just announced the menu items that are free of wheat, barley, oats, or rye. Yes, I do understand this is not G-F enough for people that cannot be exposed to any gluten environment, but this is a major step forward from a mass marketer in recognizing there are plenty of people that have allergies to certain grains. They can now stop at their local BK. Here are some of the “Gluten-Sensitive” items:

–apple fries and regular fries

–the burger patties–no comment on buns

–the chicken breast filet

–the side salad, hold the croutons

–the egg omelet

Note these products will not work for those who have identifiable illnesses that demand a gluten-free environment. These are products for individuals who have allergic responses to one of the grains so commonly found in many products.

What this really means is that the company is addressing an important, growing marketplace of health-conscious consumers.

Now we have G-F and G-S!