It wasn’t that long ago that Costco and Coke were at war. Costco pulled the brand until there was an improved pricing agreement, as in Coke needed to give Costco a better deal! That phase of a branding power war is over. Coke is back at Costco, and consumers have a new Coke product to cheer about!

I have heard plenty about the “Mexican Coca-Cola,” the non, high fructose corn syrup beverage. In other words, the original Coke, the one that had a unique taste without having to be sweetened up with all types of add-ons. I knew the product was available in many West Coast stores, but now it has taken the cross-country trek into the aisles of East Coast Costco stores. I’m not talking 6-paks or single liter bottles, but a case of 24 glass beauties!

As an added taste plus, the advantage of glass over plastic cannot be stressed enough. Freshness wins; no residual coating taste, no after-taste. That’s the beauty of glass containers!

Then there is the freshness factor as it applies to a product that goes back to its roots. People literally got excited when they saw my case in the basket. Checkers started a myriad of conversations which spilled over to customers in several lines. “Yea, yea, this is the real McCoy” was the consensus! I should point out that this product is not one of those in the bargain aisle. True taste does not come without a cost.

Guess what, they’re right. So if you are a Coke brand aficionado, then this is the way to go. You decide: High fructose corn syrup or sugar.

Trust me. You’ll skip the others in favor of this more natural pleaser, if a soda can be called natural.

“Refresco” says it for me.