Archive for category grocer

Meat the Man

We spoke about fish yesterday, and today our Earth Week attention needs to be focused on beef. There are plenty of books and tales of unhealthy slaughtering conditions and unhealthy animals so what’s a consumer to do? First off we have the organic discussion followed by questions regarding sustainability. Whatever our budgets can afford, and yes, there are significant price differences. Beef has taken on a whole vocabulary full of words that distinguish one animal’s upbringing from another’s.

Upton Sinclair (The Jungle) started the dialogue about humane animal and slaughtering conditions early in the 1900s, and Michael Pollan (The Omnivore’s Dilemma) laid the cornerstone for the 2000’s, and now here we are at Earth Week 2010 still searching for healthy meats. Some nutritionists quickly chime in and say that the phrase, healthy meats, is an oxymoron as we need to limit our beef input significantly or eliminate such consumption. Let’s say we understand but recognize the reality includes beef. What are the best products to purchase? Where’s the beef? Maybe that’s not the question we need to ask, but whose beef is this?

In this age of numerous and ongoing beef recalls, food safety must be paramount in our decision-making.

If you purchase limited quantities of beef, then it is easier to justify your expenditures from top purveyors. In many instances, you will be surprised that their prices are not so-called, out of line. Many of these suppliers are individuals who trek to the farm markets to sell their prize products. The grass-fed movement has finally taken off, and for many it is the answer to the most humane question. If Wagyu or Kobe Beef meets your budget, then that natural route has a number of suppliers. As for organic and humane, consider a farm that specializes in such meats, such as Virginia’s Ayrshire Farm.beef-organic-fully-traceable-chuck-roasts-C13874

To help you locate who has the best beef for your money and to understand the range of beef possibilities, consult Local Harvest or Eat Wild, both of whom have devoted discussions and extensive lists of  suppliers who can provide the top-quality meats.

Sustainable, organic, humane: All words we need to consider when we have a beef discussion. Whether you purchase directly from the farm, visit a farm market, or spend your beef dollars at a grocer who purchases this top quality, this is the week you should organize your thoughts and ready your commitment.

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How Do You Want Your Coupon?

officescissorsIt does not take rocket science to analyze what food establishments whether they be cafes, full-service restaurants, quick shops, or grocers are doing to capture our attention and our food dollars. We have to eat, and it seems we continue to figure out ways to economize the approach.

Restaurants have special dining out nights and chains, even those with just a few locations in a city, have frequent diner cards. Sometimes those benefits get extended into doubling or tripling their value on certain slow nights, that used to be translated as Mondays but midweek is starting to look a lot like a Monday! All this in an attempt to reward the faithful and expand the inner circle of loyalists.

These are just like frequent shopper cards which offer a reduced price on set items to the loyalists. Just scan and save is their mantra.

Does it work? Does it fill the tables? Depends who you ask and the price point of activity. The dollar:value equation becomes the heart of the analysis. Most people like a deal.

As for newspaper inserts, some weeks the number of coupon books weighing down the delivery is astounding, as in 4-5 different coupon catalogs. So it should come as no surprise that we ended the decade with increased coupon usage. The question always remains: Will the consumer trade up to a brand with a cents-off incentive and a doubling-off strategy from the market or stay with the new shopper’s friend, the house brand?

Then there’s the whole social media approach to couponing regardless if it’s for a restaurant or a grocer. If you become a Facebook fan, give over your email, or join their special mobile coupon connection, you will be inundated with money-saving offers. You name the service or the business, they want your fan loyalty and in turn, you will be rewarded, or turned off. You decide.

Clipping still has its friends, but new strategies are making more immediate inroads.

Smart eating has an infinite fan base.

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Sustainable Action

We talk about the importance of sustainability, the preservation of a food so that it is not depleted. Most often we are in the fish and seafood universe as we have done a wonderful job of depletion; a terrible job in the sustainability column. There have been numerous outreach programs from various chefs that have said NO More: As in no more tuna for fears of overfishing.

The problem is a global one. We can do all this wonderful work domestically from our top-tier US chefs, but the issue does not get resolved if only a few of the world’s major players are on the program. This week we had good news in the sustainability column from Target and Safeway: Target, with help from the Monterey Bay Aquarium’s Seafood Watch guidelines, will no longer buy and sell farm-raised salmon. They plan to sell only wild-caught Alaskan salmon.

By following this road, they hope to contribute to keeping the ocean cleaner, free of pollutants from the myriad of factory fish farms. This is all part of Target’s growing emphasis on the food side of its business. Safeway turned to the marine conservation group, FishWise to have them help set up a stronger sustainability policy. They will no longer sell red snapper, monkfish, or grouper until there is a proven ample supply of these fish. They will also concentrate on providing traceability information. This latter fact is part of a growing food trend that says, tell me everything you can about a product. Give me its roots; its history.p_sushi

Here’s a little primer of connections that can serve as a fish road map: A new Pocket Guide is available.

As more companies get on board, we are more likely able to sustain our supply and enjoy fresh fish.

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Twitter Alert

Check out two posts:

Johnson & Johnson recall expands.

Whole Foods One Day price knockdown sale–it’s Friday. Today: Extra large shrimp, $7.99–normally $15.99.

One positive; the other expanding negative news.

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Good Gluten Info

When you make the rounds looking for tasty, not cardboardy, gluten-free products, you are assured of one common theme: High Prices. No matter where you shop, a bag of pretzels, gluten-free, is almost the equivalent of two or three regular wheat-laden bags. There are always deals and coupons for the latter category to ease you into snack nirvana.

Not for gluten-free products: The mark-up is significant. Finding the tasty ones (Glutino) and other snacks (Lundberg) make shopping a little less of a challenge. Interesting that Glutino just adjusted its product packaging, giving more prominence to its label. If grocers would just figure out where to place the G-F line (does it go in a section of an aisle by itself or does it comingle with similar products?), we could shop without so much interweaving among the aisles.

As for new packaging and heightened awareness, General Mills boldly showcases the term “Gluten-Free” on many of its familiar products. The big news is the introduction of its new website to help us broaden our G-F knowledge base: Live Gluten Freely. They have taken the guesswork out of a lot of label reading.list_logo_fruit

One can only hope that other large manufacturers will follow suit and do a product listing of G-F items and help us shorten shopping time.

Now if one of them would only do something about the pricing, more people might feel comfortable about making the healthier switch!

Hello, can you hear me?

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I Like When YOU Listen–Thanks, Grocers

After a truly tough year fighting the economy, mounting bills, and the increased costs of  some basic foods, grocers have responded in a variety of ways. We’ve seen triple coupons, dollar-off opportunities with a minimal purchase, and aisles filled with signs shouting out “lower prices”. We’ve had deals, great deals, new deals, and you name it, but somehow we are still left with a few questions.

What’s the real deal? Why were prices so high in the first place? The honest answer is: Because they could be. People were more flush with money, they had jobs, bills were getting paid, and high grocery prices were an almost accepted fact of life. Now with all the additional coupons from grocers and manufacturers, we are in a different world. The worry is that economic signs are improving and grocers will return to their old ways.

First, you need to be a member. Membership loyalty cards, those pesky things that are all over your keychain, are often necessary to get the savings. Most chains let you type in your phone number rather than make you carry the 500-lb assortment of ways you are trying to save. Whether a club card, card saver, or whatever it’s calledeVic_logo, it is the modus operandi of the shopping universe.

Wegmans came up with a response to consumer anxiety this past Sunday when their senior vice president of consumer affairs Mary Ellen Burris turned her weekly column into a road map of good economic strategies. She recognizes they have seen changed buying habits, house-brand shopping, and greater focus on less expensive prepared foods. They stress they are committed to maintaining their prices and remain focused on how many items are less expensive now than they were in ‘08.

A new volley was tossed out today, food circular Wednesday, as Giant Food introduced its new point-based savings plan: Each dollar is a point, 250 points is 5 % off a future order (800 points earns a 20% off reward). They call it the Holiday Reward Coupon of Your Choice.

The gloves are off. May these strategies serve as the model for other grocers as we are far from being out of the woods. The holiday’s are coming, and we all appreciate that beef, pork, chicken, bread and dairy are less expensive than they were.

We are different diners, shoppers, and cooks. We will not go back to those spendthrift, carefree days of accepting high prices. We need the incentives to continue, and the grocers to recognize that the early part of the decade exhibited behavior we no longer can afford to stomach.

Price spikes need to stay off the shelves.

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The Smarter Grocery Store

It seems like we’ve been telling grocers that things have to change, and they have just realized we mean business, in every sense of the phrase. Prices were too high; deals were limited. Now we’re being inundated with mailings from every market within miles of our zip code telling us their prices have come down and whoa did we see the special offers!

These marketing changes are a direct result of what they’ve learned from surveys and studies. In a recent study fresh_salsait was found that consumers believe they have cut back effectively but still not enough. They plan to spend even less on groceries this coming year. Price remains the strongest determinant of a purchase. In a poll of over 6, 000 people, almost 40% said they spend less at the grocers than they did 12 months ago and almost 80% said they would happily switch products for a better price.

In a survey conducted by Wegmans, they learned that almost a third of respondents said they are preparing more meals at home and relying less on take-out and restaurant meals. To help shoppers figure out the actual cost per serving, the East Coast grocery chain added that information to their list of readily available recipes.

Whole Foods continues to add coupons and specials; concepts that were less prevalent a year ago. They’ve even added a section called “Three Under $3.” Pretty impressive.

More coupons, more specials, more discounts: Welcome to the grocer who plans to survive!

We’ll keep talking.

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Saving Money the Old-Fashioned Way

The old-fashioned way: One penny at a time. It works and a grade-school mathematician can convincingly say it adds up.

Here’s a simple way to test the concept and put more money into the grocery bag: Buy some store brands instead of some national brands. According to a Consumer Reports blind taste test (October 2009 issue) of 29 food products, 23 store brands  tasted as good or better than the more expensive national brands. They found this to be true with Costco’s (Kirkland) Organic Salsa, Target’s Archer Farms Chewy Soft-Baked Cookies, and Wal-Mart’s Great Value Whipped Topping. These three store brands beat out Old El Paso, Pepperidge Farm, and Kraft respectively.

No need to be shy about trying the store brands– the savings can be impressive, and many grocery stores are confident in their in-house branding approach that they offer a money-back guarantee if customers are not pleased.

In another Consumers Reports study just released, they ranked and rated 18-high fiber cereals and found 7 distinct products noteworthy including Kirkland’s Signature Spiced Pecan Cereal (Costco) which cost 33 cents a serving and proved a flavorful fiber choice. Archer Farms (Target) High Fiber delivers 10 grams of fiber a serving, and Wal-Mart’s Great Value Raisin Bran is considered a strong choice for raisin bran purists.The others were all national brands: Kashi GoLean Crunchy, Kellogg’s Raisin Bran Extra, Post Shredded Wheat Spoon Size Wheat ‘n Bran, and Barbara’s Bakery Ultimate Organic. Cereal can be costly, but you should be able to find sales either in a store’s circular ad or part of the Sunday newspaper coupons. Now that you have the fiber list, you can clip or do online grocery coupon savings.

There’s money in these aisles. Especially when someone elseweg'sgrocery_large does the taste-test homework.

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More Fish to Ponder

No matter what food you choose to purchase, cook, or order from a menu, there’ll be some discussion about the wisdom of the choice. Is it farm-raised? Are the eggs cafe-free? Was it humanely slaughtered.? The list seems endless as we have become more aware of our surroundings and the impact of our decisions.

Fish and seafood selections are often the core of heated dialogue. Knowing which fish to eat and determining its sustainability: Is it wild, farm-raised, US waters, etc creates a complicated conversation.

g_sfw_card_tnA handy pocketsize guide from the Monterey Bay Aquarium takes the guesswork out of the equation. Each section of the country has its own regional seafood watch. A so-called “best choice” fish has high availability and is caught or farmed in environmentally friendly ways. The guide also has updated recommendations for some of the most popular fish choices such as shrimp, cod, and tilapia.

Greenpeace recently issued its annual supermarket report card (”Carting Away the Oceans,” a retailer scorecard) for fish.Some grocers improved, but Trader Joe’s , a progressively smart chain, still fails in the sustainable seafood category, but plans to make adjustments and follow the guidelines from Monterey Bay Aquarium.

In other grocer/sustainability news, Wegmans took marlin off the menu in response to the national campaign to prevent the fish’s extinction. Giant Food partnered with the experts from the New England Aquarium to make certain they are following sustainable practices. These are significant changes; all welcome news.

No single program can change everyone’s eating habits, but the ongoing program from The Humane Society, the Canadian fish boycott (The ProtectSeals Network) encourages chefs, grocers, and shoppers to avoid Canadian fish until the fishermen stop clubbing and killing seals for the highly prized fur. A quick tip: Avoid crab legs from Canadian waters.

We worry about so many issues: Overfishing, under supply, extinction, and mistreatment. All these considerations help us narrow our choices into smart decisions.

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I Love A Good Fight

It’s actually about time that grocers have taken off the gloves and decided to toss the barbs into an open ring. No more double and triple coupon challenges, they are onto the real thing: Lowering Prices. Yes, we’ve read about this type of strategy, but seldom experienced it. Seriously, what’s taken them so long?

It’s doubtful if shoppers will return to their anything goes routine anytime soon. Too many unanswered questions about income, health care, and overall cost of items: It’s still the economy. Even in the midst of increased at-home meal preparations, the focus remains on what is purchased. How much did it cost? Could you have gotten a store brand? Why are two products with identical ingredients so different in price? These are the issues driving consumers to find the lowest prices for the foods they want, and with the increase in store brands, some of this shopping strategy has become easier.

Look at Costco and its house-brand, Kirkland318459f. They’ve been strong contenders in private labeling for years and continue to expand the product line.

In the U.K., Brits are enjoying a real price war. Nothing like this has broken out to that extent yet in the U.S., but we do have multiple players making the same pitch: We have lowered prices on XXXX items (hopefully they mean more than 40 items)! Just this week Whole Foods continued its strong message that they are the go-to store for not just healthy foods, but foods that are reasonably priced. They added coupons to all their e-mail newsletters and have the Whole Deal Value Guide prominently displayed for shoppers to take advantage of immediate savings. They are also promoting “money-saving tips.” This is not the old Whole Foods. They heard. They’re onto something.

Safeway has new banner signs that proclaim they lowered prices on thousands of items. They also moved into personalized coupons, discounts on items you regularly purchase with savings automatically linked to your card. This is in response to Giant Foods earlier aggressive price-lowering strategy that proved successful.

What has taken grocers so long. Was their bubble one that projected things would be fine and everyone would be happy to live the good life again.

Not so fast. These cannot be temporary fixes. The situation has become a permanent lifestyle change. Listening does not end with tiny glimmers of hope.

Keep on lowering.

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