We are mildly obsessed about where our food comes from and have spent the summer trying to bond more with our local producers. Grocers and restaurants have been busy defining “local.” No group or industry wants to be left behind and miss the Buy the Freshest foods bandwagon. The latest contestant in the “do not overlook” our business is America’s Egg Farmers who today introduced The Good Egg Project. Now we can join their efforts and learn about the benefits from eggs and, at the same time, donate to the less fortunate.
The Project identifies the egg farmers and uses as itsĀ tagline, “Eat good. Do good everyday.” Sounds like a winning combination! That message isĀ strengthened by the egg farmers who currently donate millions (last year over 12 million) of eggs annually to food banks and recognize that even more needs to be donated. As part of their mission, they strive to educate individuals and families about the egg’s journey from the farm to the table and about the nutritional value of eggs.
We’re talking about a food that plays an important role in our diets: A food with 13 essential nutrients including a high-quality protein, iron, and even lutein; all this for 75 calories. These numbers are before we mention how important eggs are in terms of muscle strength, vision, and brain function. Eggs have clearly been maligned by the cholesterol anxiety folks, but the facts tell a different story. This is an important food group that now deserves our attention.
We can all be good eggs.