Posts Tagged grocers

Eating Healthy

Something happened on the roll-up to the month of March. Maybe it was the unusual weather extremes that plagued all parts of the country. Maybe it was the bad economic news and the long list of woes affecting the general population. Whatever the exact cause, one fact is clear: All the healthy eating kick-off promotions that are normally part of the January lifestyle alerts went nowhere. February was a long month of a blur, and now look where we are.

Whole Foods has decided to take its healthy message up a notch. Not that this is the first time this year they have focused their staff and customers on strategies to improve their healthy lifestyle, but this time the emphasis is on the Whole Body section of the store (and online) withe the emphasis on edfucating customers with lectures and podcasts to promote healthy energy. The philosophy focuses on an energy boost with good nutrition and smart shopping. BTW, whatever Whole Foods has done recently has positively improved their bottom line: They are a healthier company.

Fresh Direct is making it easier for NY shoppers who are already time-stressed to get on the health bandwagon. The online grocer with its commitment to farm-fresh foods just introduced a free app that’s compatible with the iPhone and the iPod touch to let customers create new orders or modify current ones. New customers will love this incentive as they’ll receive a 15% savings on their first two orders by signing up with the company and then using the app. That works.

Wegmans continues to expand its healthy eating selections under the category of “Food You Feel Good About.” Sub-categories include meals under 500 calories. There are various commonsense tips and strategies (that are worth reminding us) such as fill up half your plate with fruit and vegetables.principle3_Large

Spring’s official start is still 3 weeks away and swimsuit parading is months from then. Take advantage of the promotions, shop smart and join the health brigade. No matter the grocer or the chain, the emphasis is the same: We can all take advantage of strategies to improve our shopping experience and improve our overall health.

The advice is readily available and free. Now it’s up to us to follow it and eat healthy.

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A Simple Food Cover

As we all try to save money in any number of ways, we are always on the lookout for new products that might solve a simple problem. We consider plastic wraps wasteful and fear using them in the microwave (for good reason). We buy storage containers and then spend useless minutes searching for the accompanying lids, only to discover they do not fit as tightly on the second or third pass as they originally did. Aluminum foil is another expensive covering that increases environmental waste.

Worry no more. A new product, CoverMate Food Covers are just that: Covers. They may be the perfect solution to storage anxiety. That means they can fit tightly over a bowl, dish,  platter or whatever item is holding leftovers: No need to transfer food to another container. Besides their reusability, they also solve the microwave problem as they are microwave safe and have built-in vents that let steam escape during the reheating process.foodcover

To allay the greatest worry, they are BPA, latex, and PVC-free.

No more plastic wrap that promises to unroll easily and not stick to itself. These covers stretch-to-fit.

Food storage and food safety all in one simple marketing tool!

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Kick-Off: Food to Score

OK, as a food blogger, I’d be remiss not talking about what food you need to have on hand for this weekend’s long extravaganza of a Super Bowl. Of course, if you are in the weather-beleaguered East Coast, you may be entertaining yourself in front of the game as mountains of snow are again predicted for this, the third weekend in a row!

Even if you are left with leftovers, most games revolve around the seasonal avocado. Grocers are touting their special prices for this versatile fruit/vegetable with its heart-healthy fats. Not everyone has to turn it into a chip dip of guacamole. The naturally, beautifully colored sliced avocado turns an ordinary platter into a more attractive platter for deli meats or cheeses. Yes, deli somehow wins over the legions of sandwich lovers, and dips of all types manage to fill the groaning board.

You would think this would be an impossible food celebration without wings. For over a week now, every bar and grocer has been promoting prepared wings and wings to prepare. Don’t forget the sauces as those who like milder wings will attest, they prefer to dip the wings into some condiment combination.

The other food that begs big bowl mastery is chili. This is the time of year chili cook-offs win over new legions of followers from the bean-no bean turf wars to the vegan aficionados.

The food safety people have even gotten into the act making certain you remember about temperature and storage.fsbillboard_feb2010_1

However you approach the weekend, remember this football maxim: The game takes forever. Food has to last into overtime.

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The 3-Pounder

Don’t get excited; I’m not talking about a burger eating contest. I’m sure someone is ready to test his personal best, and prove his overeating mettle, but I’m talking fruit. Most likely a healthier discussion!

Yes, something’s going on at the grocery store. Somebody very smart, somewhere, figured out that buying fruit by the pound could tip the scales over the budget limits, but buying affordable 3-lb bags seemed somehow logical. With the economy in its current circular cycle, shoppers needed products in more manageable sizes: They could no longer afford to fill their kitchens with 10 lb bags of an assortment of fruits. Welcome to the 3-pound bags.

Selection varies from store to store, but there are multiple varieties within a category such as apples: Saw 4-5 different types of apples (even found organic honey crisps) in this 3 lber easy-to-carry bagapplebags. Another positive besides price, storage, and variety, they were smaller apples: Perfect lunch box or brown bag size. Hey, someone has figured this out.

There are small bags of all types of oranges, too. Not seen much in the way of grapefruit, but figure this year with the various negative temperature cycles, small grapefruits will become popular, too.

We’re talking economy of scale.

OK, economy.

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Grocers Tripping Over Each Other

We can easily complain about the lack of competition, but now it seems we are inundated with interesting opportunities. The grocery aisles are alive with pricing possibilities. It seems no day passes without another announcement of daily specials, multiple online coupons, and new takeaway menu choices. The takeout category is literally exploding with selections that rival at-home preparation and restaurant options.

The consumer is finally in the driver’s seat, but that’s only because there are still too few people struggling to find economic solace. The latest dining out news from one of the country’s major food industry consulting groups says the restaurant recovery will not come until late 2011 or early 2012. That’s pretty bleak info.

Grocers have figured out how to tap into the carry-in market with $6 meals of an entree and two sides–that at least appears to be the midpoint pricing war among various grocers. It’s hard to dine out at that price, and grocery stores are hopping all over the burgeoning prepared meal category.wegsmushroomside

For the consumer, the shopper, the diner: This has real possibilities.

I think everyone would be happier with the world of not that many years ago; the one with fewer specials but more job and wage opportunities.

In the meantime, the philosophy is single-focused: Keep the offers coming from all sectors of the food industry.

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What I Learned This Year

As with every year when we talk about food and the hospitality industry, there’s lots of news. This year was no exception, but it was a challenge for many businesses to stay above water. Some didn’t make it. Money was tight and customers were careful. It was certainly not a year where everyone stood and waited for the world to change. It was a year of action, invention, and reinvention.

Coupon use was way up–grocery stores doubled and tripled the value of coupons in response to consumer belt-tightening and renewed interest in home cooking. No longer did grocers rely solely on newspaper coupons, but they expanded their online coupon promotions. Who would have expected Whole Foods to aggressively participate in this type of endeavor? Not me. They did and became as serious about coupons and sales as any of their competitors.

Grocers worked on their house brands and made them palatable and popular. The price differentiation between the big brands and the new house brands became a deciding factor for many shoppers. House brands scored well in this contest.

Restaurants increased promotions such as half-priced wine nights and 3-course prix fixe menus. They strived to emphasize how they have changed and how they could respond to the new, emerging diner. The strategy continues with greater emphasis on value dining.

Restaurants revamped their menus and placed a greater emphasis on small, shared plates. Restaurant Weeks, with their specialty menus for lunch and dinner, were expanded to become multi-week experiences and commonly became a fixture both in winter and summer.

Food recalls became more frequent as we became more diligent in monitoring the possible health risks of numerous foods. It was a bad year for packaged ground beef and a bad year for government watchdogs who had not tightened the rules enough to stop a problem at the source. “Voluntary recalls” became popular responses to early questions.

Value became an important focus whether we were talking about new-found wines, sparkling beverages that tasted like Champagne, or a regular cup of coffee. All food-related businesses and others in the hospitality industry understood the importance of repeat business and strived to wow consumers with their own loyalty programs.

It was a good year to write about COFFEE as so many health research studies confirmed my basic mantra: Another Espresso, please (Sure, there are numerous studies that question that wisdom).krups-fast-touch-203x180x180_0

I learned a lot. Way more than this mini list details, but the search function should give you an opportunity to refresh your tastebuds.

I hope you had an opportunity to enjoy the life and times of an opinionated food and beverage blogger.

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More Ways to Save

It’s official: The Holiday Countdown Clock Has Begun. As it ticks away, the loud heartbeat panic starts to set in. Questions, questions, questions. What to buy? How much money to spend? The now what am I gonna do ultimate stomach churner.

Here are some obvious, but yet often forgotten, strategies to use at this time of the year:

-Do not pay for shipping. Find the product from one of the myriad offers that still include free shipping. If you wait much longer, some of those offers will disappear and shipping costs will exceed the product’s individual cost! Be careful.

Watch out for super saver shipping headlines–read that info carefully unless you don’t care if it arrives the 28th!

Buy the local paper. Yes, I know no one reads the paper anymore, but it is still a great way to find coupons and insert deals. Newspapers stay in business at this time of the year from these types of single-day promos, and you benefit from a very limited outpouring of cash!

Watch the big box retailers who have their prices set well in advance of the holiday season. Many of their great small electronic buys, for example, do not hold up at this time of the year. Macy’s, Bloomingdale’s, and similar department stores have special one-day houseware and home sales and offer coupons for those special events. That type of shopping often brings the price of the coveted KitchenAid mixer, for example, down below the everyday great super warehouse price.

Check out the grocers. Not only have they moved into more branded items, but they’ve also expanded their holiday wares in the toy aisle and the handy last-minute grab-it gift sections. They are more than happy to make fruit baskets, coffee/tea combo sets–you name it; they want to make it happen.

Make your own food baskets–we’re not talking robotics here but sensible solutions for great gift-giving. Coffee shops are more than happy to help out if you become completely flummoxed.foodbasket

–Buy a basket; get brightly colored tissue paper, and fill it up. Your choice. Personalized food items are especially popular. Make your house-brand of specialized cookies. There’ll be few complaints.

Get your blood pressure in line, and you’ll have time to wrap!

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Gluten-Free Universe

When you decide you’ve had enough of ingredients that are unpronounceable so they couldn’t possibly be good for you, you might consider fewer ingredients and a return to the basics. For many people, when they make this decision, they also decide to take out the wheat, rye, or  barley as a first step. There are so many processed foods that our digestive systems are questioning what is entering and how it is affecting us. Simple may be best.

Grocers have heard the cry that more consumers are looking for gluten-free products and often publish an easily available list of their products that meet the gluten-free guidelines. What was once a savage search in numerous aisles has become less of a hunt for quality tastes. Two caveats before you go down the road to digestive health. You need to find the basics and do a lot of your own in-house baking. The minute a manufacturer attaches a gluten-free label to a new item, it seems costs far exceed products with so many unnecessary ingredients. Hardly logical!

As for cereals, the Chex family has numerous solutions to make shopping easy and less focused on how many changes are necessary. They list products and offer recipes. Several blogs including the “Gluten Free Goddess” are devoted to the issue and provide suggestions and approaches to healthier living. Look at her roasted acorn squash risotto recipe, and you’ll understand following the GF lifestyle is not that difficult. For those with a classified health issue such as Celiac Disease, The Celiac Foundation offers extensive lifestyle advice.

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It’s not that difficult to be gluten-free. It just means paying better attention to ingredients in purchased products and adjusting your cooking strategies. With the web, there are plenty of opportunities to find resources to help educate and make shopping a less painful outing.

Stay with the basics.

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Coupons Keep On Comin’

couponorganizerIt wasn’t that long ago that newspaper inserts were thin and anemic; they had no meat, nothing for enticement. I’m not talking about ads for electronics or drugs, but those for foods and general merchandise. These reduced-price enticements literally disappeared into a wall of complacency. Then, all of a sudden, the coupon books of ads started multiplying as weekly and sometimes semi-weekly deductions for a broad range of products. Just this past weekend, the newspaper had three different insert booklets for food and non-food general merchandise.

Take that savings concept and add to it the sizable number of grocery stores that, at a minimum, are doubling coupons, and you have a good deal. Several continue to triple coupons up to a dollar! Now we’re talking real money.

Why coupons are back now as some reports indicate more positive economic news, remains somewhat a conundrum. Where were they when we started this decline? The irony is that the coupon barrage is occurring when we are very different shoppers, more focused on price and more willing to go with house brands than we were a year ago. The well-known industry brands are aware that coupon usage is up and recognize that the only way to get the consumer’s attention is with great cents-off promos.

So the big guys wave sizable discounts in front of the consumer and watch them do the math and acknowledge that a true shopping experience is one with significant savings. With coupons in hand, more shoppers are willing to cross over a little into the impulse purchase than they are without the enticement.

The study also found that consumers who use coupons spend a little more per trip and buy more products. In order to save with coupons, you first have to remember to take the coupons into the store!

The obvious deduction: Keep the coupons coming.

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Trends-Supermarket Edition

HM_Button2We’ve talked a lot about restaurants lately, but the food world has plenty of supermarket news worth noting, too. As more people eat at home, which explains the difficulty restaurants face, grocers have found inventive ways to pick up the slack. Last week Wegmans reported that their $6 meals were doing extremely well (entree and 2 sides), and that with each new store opening they’ve added more seating for shoppers who want to stop and eat before they go home (or continue shopping).

Target, which has been increasing its food options, just announced that they were redoing their branded Archer Farms label and making it more nutritionally conscious. Their Simply Balanced products moves the company further into the important private branding aspect of shopping.

One of the funnier reports has to do with self-checkout, the opportunity to avoid long lines and entrust scanning to yourself. A Villanova University report found that customers prefer no one around or waiting while they are doing self check-out. Being self-conscious is an underlying trait coming from using the machines. Maybe we are not as adept at scanning as we think!

Kroger decided that all the angst about product information and where produce (basically salad) is grown can be alleviated by introducing traceability technology. By using the Harvest Mark system, consumers can uncover the food’s origin’s. This is one more step in enabling the consumer to feel good about what they purchased as now they have comforting information in addition to the usual ingredient and date stamped information.

All of these programs are in direct response to consumers filling out good data and reporting their shopping concerns to the companies. In turn the companies receive high marks for understanding the importance of making changes and being flexible during these trying times whether dealing with food safety, nutritional information, or cost-effective marketing.

As more people concentrate food dollars at the supermarket instead of dining out, it is fitting that markets are adjusting to the marketplace.

We love this type of news!

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