Posts Tagged restaurants

The New Hotel Restaurant

There are a million ways to judge the economy and uncover how life is improving, or not. How about numbers that indicate business travel is improving somewhat. That’s an important barometer! The upcoming Fall market will tell.

One hotel brand is not sitting by and waiting for guests to fill their dining room. That would be Marriott’s Courtyard brand. Not one to do commercials for a property or a restaurant, I still need to applaud the new bistro concept. The re-energized approach has solved a number of problems, and I’ve been pleasantly surprised.

As an aside it should be noted that I have eaten in a broad-range of hotel restaurants run by famous chefs and those that exist merely to service guests. Not all are destination restaurants and many hotel chains have gone out of their way to dismiss the dining experience at hotels.images

What used to be pro forma for a Courtyard has changed. All new properties are designed with an open feel and dining is no longer the boring breakfast buffet, but a bistro-type experience that extends its offerings into all meal parts. Staffing needs are minimal depending on the time of day, and guest requests are easily served.

The breakfast restaurant/buffet concept has been replaced by a much more user-friendly approach that incorporates a grab-n-go philosophy with a limited hot order menu. Another plus is that service is available through the three meal parts, and tables are ready with free coffee urns ready to make any wait a more pleasant experience.

How about several computer stations adjacent to the table space and a more casual adjacent living room! All pluses and major improvements over the older format.

Why does this work? First off, the food options are manageable in terms of execution and price. If you want a cup of fruit or yogurt, that’s an option just as a scrambler breakfast choice. For those who have special coffee needs, ahem, me, they can make a Starbucks espresso or cappuccino, or your favorite combination. No need to take your money out of house!

Concepts are only as good as the times. The times have changed. More travelers are on limited travel budgets with greater receipt scrutiny. The Courtyard’s open environment makes such an adjustment a pleasant one.

Now if they would only change all of their older properties into this new, more welcoming approach with its accessible food option, then the words hotel and restaurant would not be approached with a scowl.

This proves it can work, and the traveling public has an affordable food-friendly option.

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Manager Mayhem: Restaurants

What exactly is the role of a restaurant manager? Is this the person locked in the office doing paperwork or the one walking the room making certain everything is going smoothly? I prefer the latter, the hands-on one. Office work needs to be done, charts need to be filled out but the floor manager, the one on duty, needs to be focused on the room. One can learn a lot by reading faces and listening to guests prior to an explosion of chaos.

When you witness a restaurant stuck in place, when nothing is operating in a timely manner, you wonder who’s in charge. Anyone? Having just barely survived such a situation, I think it’s important to go over what happened and why it all could have been avoided. First, the good news: The restaurant was packed. Now the more critical piece of info: Orders were taken, but then little else happened. It was odd that dinner salads arrived before appetizers which were ordered almost immediately upon being seated.

The waitress performance began at that point. Are the appetizers in process, we asked? A grimace, a murmured “yes,” and a quick exit. Probably been a good time to seek out the manager. The troops were getting restless. Everyone. Should the manager be visible and notice a table’s frustration or should the meal go from bad to worse before a managerial introduction?

Only two people of a party of six ordered meals that had accompanying salads. Tick, tock, more time elapsed. Some sweet water server kept appearing and doing his job, but the slow-mo process had the apps arrive after about an additional 35 minutes. Nothing complicated; nothing that takes time to get off the line. Again, should have tracked down the manager.waterglass

This is where restaurant dining gets confusing. Had the manager stepped out from the bar area and surveyed the dining room, he might have saved a lot of money that evening. Only when our dinners arrived–did I mention they were cold–that we had the table meet and greet. When we finally were able to locate the waitress and tell her that the food was inedible, did she say anything. “I’ll get the manager,” was her response.

We were tired, cranky, and hungry. OK, frustrated, too, but it was now too late to want to put ourselves through another round of ordering. Time to leave. The manager’s visit included the sentence, “You were one of about 70 complaints I received this evening.” Costly, disappointing performance. I believe there were steps that could have been taken to have prevented the complete meltdown.

Comping dinners is an easy solution. The restaurant lost a lot of money the other night and gave guests little reason to consider returning. Talking to the kitchen staff the next day, of course, has some value, but being a visible manager could have saved a lot of confusion.

Let me revisit an important restaurant mantra: It all starts and stops with training. Training at every level. The wait staff was ill-prepared to deal with the disappointed guests, and the restaurant itself was better at pouring water than anything else. Time to start at Square One and make the experience operational.

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The Burger: It’s The Economy, Stupid

With the nationwide proliferation of burger restaurants, are we merely responding to the peculiarities of the economy? Do diners still gravitate to a burger spot when they have more money in their wallets? With so many chefs wanting a piece of the burger action, are we not conducting a symptomatic analysis of the mood of the country? One fact is certain: the basic burger has plenty of relatives as the concept is only limited by one’s imagination. Pile it on high and grill the onions.

It was not that long ago that the slogan, “It’s the Economy, Stupid,” carried an election. Maybe the current restaurant malaise and burger elevation should help bring back that mantra. When you see the growth of a local DC area hamburger chain into one of the largest franchised companies in the country, you know what’s talking. Money and burgers are the winning order at Five Guys–you don’t need that much  money to get a decent, never frozen burger, Maybe the fact that they sell over 250,000 a day should convince you of that ratio! If you’re looking for the old-fashioned burger spot where you can cool your heels with a scoop of peanuts, you’re part of the restaurant’s growing popularity. Who would have figured their slow nationwide roll out would have such a positive, long-term effect? Maybe not me. They did!

High-end burger spots are just as common and dot many a commercial corridor. Bobby Flay, of Food Network fame and Laurent Tourondel, better known for his earlier BLT steakhouses have happily joined the burger brigade. The irony is that the basic fast food burger is still there, but when you study their lines, you hear customers selecting a wide variety of foods.  Plenty of homegrown chefs and restaurant owners have keyed in on the possibilities and find the translation does nicely in the cash register. The basic burger can easily be upscaled for a lot less money.laburger

It’s the Burger, Silly that tells us the economy is still the pivotal point of dining out.

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Food Blues

On the positive side of “Food Blues,” we could be talking about the freshest crop of blueberries. (Yes, they are beautiful). Instead, we are looking at the latest reports that indicate consumers are not yet believing they are out of the woods on their finances. They exercise caution in their grocery shopping and their restaurant expenses.blueberry

Meal planning, according to the NPD Group study, will remain on the thrifty side. Consumers have learned how to make better meals with less and are not ready to jump from the calm ship and break out the foie gras. The study reports that consumers do not see their situation improving over the next 12 months and plan to continue strategies they employed during the earliest days of the Recession. This information is almost in direct contrast to several economic market indicators pointing in a more positive, upward trajectory.

Examples of thriftier behavior from the report include decreasing spending on groceries, using coupons for food and beverage items, and stocking up on foods when they are on sale. The list also includes shopping for less expensive brands and making use of online coupons.

These are all consumer behavioral strategies that grocers can address to make shopping a better, more positive experience. Matching coupons, doubling or tripling those from circulars, and offering good, solid sale prices on a large variety of products will keep customers loyal returnees. It sounds as if little has changed for the consumer no matter how hopeful everyone wants to remain.

Restaurants have a lot to learn from this report and from the Nielsen Company’s latest research. Some of these findings could spell doom for a number of restaurants that have been hanging on and waiting for customers to increase their dining out events and cash outlays. After surveying 7,500 alcohol beverage consumers, they found almost 60% reducing their trips to casual restaurants and a similar number reported they were going less frequently to more expensive restaurants (fine-dining). An additional find was that 47% said they frequent bars and clubs less often. This translates into changed behavior patterns across the age demographics. The report underlies the belief that consumers learned new ways of entertaining and continue to exhibit uncertainty about the extent of the recovery.

Another interesting tell-all concerns alcoholic beverage purchases. More than 75% of those interviewed said they have not changed their beverage purchases because of price, but 25% of those say they are making fewer purchases. So even in this category, consumers have adjusted their behavior, and they are more conscious of their decisions.

Yes, these reports do NOT put a smile on the face of anyone in the food and beverage universe. They give great pause and increase the likelihood of more promotions rather than assuming that the diner of yore, as in 2-3 years ago, is lining up to get in the door.

Free-wheeling dining and shopping has not returned, and it appears to be stuck in fear. Hopefully, someone is listening.

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Children’s Menus: NO

With all the talk about childhood obesity and the abysmal state of the School Lunch Program, restaurants need to step up to the plate and fill it with healthier options for families with young children in tow! How many times do we need to see the choices limited to mac ‘n cheese and chicken fingers/tenders? Enough.

Sure if we take young children to a restaurant, we can order from the regular menu and just fork over the additional funds to get our children to eat healthier meals. We can tell them this is a great restaurant with an expansive menu that has nothing like chicken pieces; go ahead–good luck with that approach!

Restaurant dining needs to mirror the healthy eating habits we incorporate into our regular, at-home meal regimen. We need restaurants to support our inroads and develop good-looking plates of foods that are not merely grease-soaked remnants from a large frozen food package. We deserve better options. Occasionally, we stumble across such an example: A restaurant that creates a platter of 3-4 sides, and I don’t mean French Fries, mashed potatoes, and macaroni! Or, a restaurant that offers a roasted chicken, child-sized portion instead of the dreaded fingers or tenders. An underlying issue is price. Little people should not be charged big-people prices. Give them less, but make it edible.

Of course, ethnic restaurants such as Asian, Mediterranean, and South/Central American solve the problem with so many acceptable family-style dishes that no one ever needs to consider a child’s menu. Sharing is the norm and helps make dining a familial adventure.

If you’re going to keep a children’s menu, make it palatable, affordable, and presentable. Children deserve the same high quality foods you want your adult guests to enjoy. If restaurants treat young guests well, they will quickly suggest a particular restaurant for the next family outing. Time to be smart business people. Young children hold the sway.

Sure the crayons and the draw-on placemats are nice, but we are really going out to eat as a family for a meal we cannot make at home or do not have the inclination this evening to prepare.We want to be wowed and enjoy ourselves and not get all frustrated by the high calorie count and the limited options. Skip the drawing options; upscale the sense of place.placemat

C’mon restaurants, wow us and our younger diners! It can save all of us from increased, unnecessary calories. Maybe more restaurants need to eliminate the so-called, special children’s menus. Let dining out be the special treat!

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Managers Who Manage

Restaurant dining seems to elicit no shortage of responses, often more in the negative than the positive column. Someone did not like this; the food was too hot or ice cold. No one came by to check on us. The litany goes on with many complaints echoed on food listserves with screams about lack of compensation. Should servers be penalized for every mistake from the kitchen? Should the chef waltz out and check on every diner? What is the role of the manager and must he compensate every irate diner or minuscule incident of displeasure.

NO, NO, and NO. Yes, we are eating in the equivalent of someone’s home when we dine out, but we need to be good guests, too. The definition of manners becomes eroded when guests make unreasonable demands or when managers overstep their boundaries and speak rudely to wait staff. Nothing far-fetched about these incidents; all occur. Holding everyone in check is really the responsibility of management and no one needs to know the secrets of training, just the end results: A smooth operation with everyone playing an appropriate part.

Let’s play out a recent situation. A four-top was finished with lunch. No one had stopped by from the time the plates were put down and the end of the meal. The server came to clear and saw that one guest had not eaten the protein in the center of the plate atop a field of salad greens. Shall I wrap that up she inquired? No, no thank you, was the reply; I did not care for it. Plates were cleared. Nothing further was said. Table conversation continued while awaiting the check.

Then the smart process went into play. Within minutes a sparklingly dressed young man, white shirt and tie, asked if he could join the table. He very calmly wanted to hear what was the problem with the dish. He immediately said the item had been removed from the check, although no one asked for that to happen, but he wanted to know what they had done wrong. Overcooked? Undercooked? Heavily seasoned? He was genuinely interested in discussing the process of preparation and the end result. Very smoothly handled.salmon

Aha: Training at its best. The server knew what to do. The manager had the personality and skill to communicate, and the guests left impressed. This was not high-end dining but a casual, mid-tier chain that understands its part in the restaurant universe.

Not that difficult, but that important. Many could learn from this little one-act play. The lines are not that difficult to understand. A smooth operation means everyone knows his part.

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What Does a Reservation Guarantee?

When we make a restaurant reservation, we have certain expectations. We expect to be seated relatively close to the time of the reservation. We expect that a restaurant honors reservations. Sometimes when we have a reservation for a large group, we work out the specifics of the menu with the restaurant in advance. When the order of the universe changes and the restaurant sends a last minute email, as in two hours prior to the intended reservation, denoting changes, miscues are guaranteed!

First of all, not everyone accesses email all day long. Secondly, advanced and agreed upon details should not give a restaurant carte blanche, sorry couldn’t help myself, permission to make significant changes. When a group has been told that lunch hour is extremely busy but they can be accommodated if they preselect an agreed upon menu, then no further discussion is necessary. Certainly, the host should not arrive at the restaurant and be told that last-minute changes were made via email does not guarantee a positive experience. Email has its limitations. Phones still are preferable, but last minute changes cannot be a one-sided proposition: Two parties need to concur.tablecloths

Remember the old adage: The customer is always right. The corollary, not in this case, just leaves a bad taste and results in diners or guests at the table deciding the restaurant does not deserve future business. Word-of-mouth may help or harm an establishment. A bad call is a bad call! Baseball demonstrated better manners than this!

The mild confrontation ended with the restaurant being over-solicitous to everyone at the table, to the point of their being too present. If the service model continues to rankle more diners than any other question on food surveys, then there is a lot to learn from such a poor display of restaurant strategy.

The economy is far from a solid investment at the moment, and restaurants should be thrilled to have group business. They need to show their appreciation and not confuse an otherwise fortuitous venture.

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Service, Service, Service: A Restaurant’s Responsibility

No matter how many times we focus on a restaurant experience, no matter how fabulous the food or how beautiful the space, the real “decider” remains service. Somewhere between too much attention and flag-waving to get a raised eyebrow, we expect to receive some acknowledgement of our existence. After all a restaurant is a public space that has invited us to partake of its creative juices. We are not eating out to be intimated, forgotten, or embarrassed. All situations that can occur. We are smart with our dining dollars and know that we do not have to make the same mistake twice. Money does talk.

Nothing rankles diners on surveys more than issues of service. What is most important to a restaurant experience: Service. Overwhelmingly it is the one memory that diners unequivocally share. Many cannot remember the meal details other than comment that the food was good or even terrific, but when you ask for a full accounting of the evening, many start and stop their interplay with some comment about service. No one likes to be treated less than special in someone’s home. A restaurant welcomes you into its home. That’s what the hospitality industry is all about!

So listen up: Do not fawn; nor ignore. Train your staff to recognize the cues from a diner, to read the guest. Training never stops; it is an ongoing restaurant responsibility that impacts significant impressions.

We don’t need a silver platter. We want a service-oriented experience that complements the chef’s creations. chefapron

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Restaurants Saving Themselves

Have you noticed the new caution? I might add, the smart, economic caution associated with some of the decisions restaurants are making in terms of the little, subtle changes.

Here are a few:

Bread and butter do not just magically appear when you are seated. You are often asked if you would like to have bread and butter. Smart, cost-saving approach to running a restaurant. Not like we need to have bread and butter! Nor do they need to put a basket on the table and waste its contents.breadbasket

Sauces. Rather than just put cocktail sauce or tartar sauce, for example, on every fish or seafood plate, servers are checking to see if the diner wants either or both. If not, hey, the kitchen saves the money on either or both of the sauces. Lemon falls into that category. It is no longer just a natural plate adornment. More often than not, guests make the inquiry. It’s not an automatic slice or 1/8th.

Water. Of course, in higher-end restaurants, the water question comes with numerous choices and dollar signs: Flat, fizzy, or tap. At multiple price points, water does not even come to the table unless you ask for it. With a worldwide water shortage, this is a logical, natural omission. Why serve something that’s just going to get poured out and wasted?

As consumers watch their dining out dollars, restaurateurs play the same game. Economic uncertainty still drives many businesses to close their doors. Recuperation is a slow process and little glimmers of hope do not mean we are out of the woods.

Little changes make a significant difference. We can support each other.

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BarBQ, BBQ, Barbecue?

2010-wcbcc-poster-for-websiteWhen you have Master Chefs who are used to the intricacies of fine dining, it’s always fun to see them turn around their apron for something a little less formal. Take Andrew Evans and his shift from fine dining to Thai to his true passion, BBQ (his newest endeavor, The BBQ Joint).

Now the Maryland chef has company in Virginia as Craig Hartman with his fine dining pedigree does double duty. As the executive chef  at the Orient-Express property (Keswick Hall) in Keswick, VA and its fine dining approach to guest pleasure at its fine dining Fossett’s Restaurant, he has one type of demanding clientele. When he shifts gears, he heads to the smoker with his own restaurant that tests the mettle for real Southerners: Bar BQ. The recently opened BarBQ Exchange in Gordonsville, VA shows a talented chef can simultaneously be master of several cuisines as disparate as these two. OK, it helps if your wife is ready to run the Exchange and you have time to be the top toque at a demanding restaurant. Then such a juggle gives true fulfillment.

What Evans and Hartman demonstrate is an understanding of foods and the ability to conceptualize, cook, and execute. Hartman is the first to admit that you just don’t put the meat in an oven and wait for it to pop out as barbq. Time plays the fool as this slow-cooking process needs fine-tuning attention and has to meet the demands of an audience as critical in many ways as the one for fine dining.

Maybe the BBQ crowd proves even more demanding as everyone plays the connoisseur’s hand and discusses the merits of the meats and the sauces. Think of some of the great festivals that extol the ritual: Memphis in May ranks near the top of the list. Let’s see who comes out as a champion this year! Name a BBQ city such as Kansas City and you’ll understand partisan dialogue from the Gates to Arthur Bryant’s crowd and to some of the other player’s such as Jack Stack. One city; so many opinions and options!

Restaurants can’t even agree on the spelling of the food, so how can there be just a single barbecue style? No way.

Whatever fence you straddle, one fact remains: Talent is talent and smoked brisket doesn’t lie. Just slice it correctly!

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